Charleston hotel prepares to launch independently after breakaway from Hilton


A hotel in Charleston, formerly part of the Hilton Doubletree franchise, is preparing to launch as an independent property after a renovation.

Emeline is a new concept from Rockbridge, a private investment firm who acquired the hotel in late 2015.

Dallas-based hotel operator Makeready will operate Emeline when it opens in May.

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Now a refurbishment project is nearing completion and once open, Emeline will have 212 bedrooms, 13,000 sq ft of event space, two dining options and a retail store.

Clerks Coffee Company will be a coffee shop with cafe-style dining, while Frannie & the Fox will serve breakfast lunch and dinner based on a menu featuring American ingredients with Italian sensibilities.

The retail venue, the Keep Shop, is being described as a “luxury retail experience.” 

Bedrooms will feature custom-made record players, ceramic vanity accessories made by Charleston artist Susan Gregory and bath products with an Emeline-branded signature scent. 

Makeready also manages restaurant, Hank’s and events venue Hank’s Social Hall, which will be partner properties with Emeline.

The hotel was formerly a DoubleTree from 1998 and renovations to transform the property into the new Emeline begin in mid-2019.

Tags : DoubleTree by HiltonEmelinehotelsMakereadyoperatorsowners
Zoe Monk

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