RIU Hotels & Resorts has added a new hotel to its Riu Plaza brand in the United States through the acquisition of the 531-room Sheraton Fisherman’s Wharf in San Francisco.
The new Riu Plaza Fisherman’s Wharf is located at 2500 Mason Street and CEO of Riu Hotels said it was ‘great news’ for the brand and the consolidation of the line of Riu Plaza urban hotels.
The hotel, which has operated under the Sheraton brand and was owned by the ACRON Group, a private real estate investment firm, officially became part of the RIU chain on November 12.
The new Riu Plaza Fisherman’s Wharf has 531 rooms, the new Northpoint Bar & Restaurant, 11 meeting rooms and one of the few outdoor heated hotel pools in the area.
“San Francisco is a great city with a very competitive hotel market and this acquisition places us in one of the best neighborhoods with a quality product that fits perfectly with our business strategy. Our objective is to attract mainly European and Latin American holiday makers, who until now have found it hard to visit the city due to the lack of availability. Furthermore, it will help us secure our marketing in Asia, as it is a very popular destination there,” said Luis Riu, CEO of RIU Hotels & Resorts.
The hotel is the eighth of the Riu Plaza urban line and the third in the United States.