Tru by Hilton Burlington, North Carolina, has opened its doors, marking the brand’s first location in the Piedmont Triad area.
The 101-room, five-story hotel – by Parks Hospitality Group in partnership with Hilton – will continue the Tru by Hilton brand ethos of offering what is truly important to customers at a reasonable price.
This includes comfortable beds, large bathrooms, economic room sizes, comprehensive fitness centres and super-fast free WiFi.
Guests at Tru by Hilton Burlington are also eligible for the Hilton Honors loyalty program for Hilton’s 17 distinct hotel brands.
Trevor Walden, vice president of operations for Parks Hospitality Group, commented: “We are proud to bring the first Tru by Hilton to the Piedmont Triad area and to introduce business and leisure travelers to an innovative midscale lodging experience.
“Our ideal location, unique set of offerings and affordable price make us a top choice for guests visiting the Burlington, North Carolina area.”
Since 1998 Parks has specialised in boutique hotel development and management. It is a partner of Hilton, Marriott and Hyatt. It also owns and manages 10 hotels in the Carolinas and Tennessee, with three more in development.